If you and I were having tea right now, I would probably be barefoot.

There’d be incense burning somewhere close, and I’d be telling you about the colors of the sea in Búzios, the small town I live in.

I’ve always been a dreamer — the kind of kid who could spend hours setting an entire scene for the dolls to play in, and so on. I guess I’ve always been a designer. I've always liked to build things from scratch. As an adult, I learned to design brands.

In 2018, I found yoga as lifestyle and suddenly become a teacher. I was mesmerised by the Ashtanga method, which became my daily practice until today. It still amazes me how much the discipline of yoga taught me how to face life.

In many ways, yoga shapes how I design: with presence, patience, and devotion.

I’ve always had one foot in the sacred and the other in the digital. In 2013, I joined Cantão — a major Brazilian fashion brand — to help establish their digital visual team. It was an incredible experience to watch things being born from scratch. Later, I became the branding coordinator for Bisi Teen, their teenage branch. I got to shape campaigns, co-direct/guide art direction, and weave strategy into stories.

Today, I cherish my role as the in-house designer for a Womben Wellness, a women’s led-brand — crafting everything from Instagram visuals to landing pages magic, ebooks, and launch assets that feel like they’re wearing their own perfume.

Yoga has been my quiet teacher in my lifestyle through it all. First in childhood and now with the guidance of its many practices. Joining retreats, doing the inner work, and learning to channel my magic into the world has become a mission I hold dear. I truly believe that creativity — yes, this beautiful force — blends everything together into one. Every meaningful thing in this world has to come from within.

Being a yogi has shaped me as a person. Being more centered has shaped my creativity as my work.

And my mat has taught me to show up, to embrace the details, to keep refining until it feels true.

I’m creating purpose. Every project I take is an invitation to listen deeply, learn, and build something that feels true to it's oweners.

Education

  • Bachelor’s in Graphic Design
    (Visual Communication) | PUC-Rio (2007–2011)

  • Branding for Fashion Businesses
    IED | Istituto Europeo di Design (2014)

  • Creative Entrepreneurship
    Perestroika (2010)

Career Highlights

  • 10+ years in graphic design & creative direction

  • Former Branding Coordinator for Bisi Teen (Cantão/S2 Holding) – art direction, campaign strategy, and creative production for a national teen fashion brand

  • Significant role in building Cantão’s digital presence (2013–2018)

  • Collaborations with sustainable brands such as Era Brazil, Quillicum and Fanfare Verte

  • Former designer at Crama Design Agency and Marcia Cabral Studio, working with brands like Reserva, Maria Bonita, and Espaço Fashion

  • Current in-house designer for a women’s collective, creating end-to-end visuals for social media, sales pages, eBooks, and launches

Languages

  • Portuguese (native)

  • English (fluent)

  • Spanish (I try my best :D)

SOME OF THE BRANDS I’VE WORKED WITH